Information of Praphul Misra

MarTech Entrepreneur | Board Advisor

MBA from State University of New York,

BE- IIT Roorkee

Board Advisor at MarTech Entrepreneur

♣ Key player in 4 start-ups

♣ WorldMark Group, Inc., USA – a market research & consulting firm;

♣ Result:McCann, India – the DM & Events/Promotions subsidiary of advertising giant McCann-Erickson;

♣ NetCarrots.com, India- a ‘dot-bust’ survivor, now a premier global relationship management solution provider

♣ OiMedia, India – delivering pioneering SaaS solutions for the Out-of-Home Media Sector in AdTech and MarTech.

Undergrad from IIT Roorkee & MBA from SUNY at Buffalo. Worked with enviable brands in the US & India across multiple sectors that include Technology, Retail, HealthCare, FMCG, Automotive, Airlines, & Media.

Specialties: OOH Media, Experiential/Ambient/Captive Media, Transit Media, CRM, Loyalty Programs, Customer/Channel/Sales Partner/Employee Relationship Programs, Venture Start-up, Team Building, Leadership, Coalition Loyalty, Frequency Marketing.